Buying or selling your home is a huge decision and one that plays an integral part in your financial future and your family’s happiness. When you decide to take what may be the biggest financial step in your life, the first person you should consult is a REALTOR®.

A REALTOR® can give you two things that are invaluable: expertise and experience. A REALTOR®’s skill can guide you through the details of the buying or selling process, and his or her knowledge of the housing market can help you make the best possible choice. REALTORS® are dedicated individuals whose professional obligation is to serve the best interests of their clients and customers.

Extensive Training

To become a REALTOR®, applicants must undergo a thorough training program and become licensed by the Real Estate Council of British Columbia. Most real estate professionals in Victoria are members of the Victoria Real Estate Board and only members of real estate boards and associations can call themselves REALTORS®. When you deal with a REALTOR®, you can expect not only strict adherence to provincial laws but also to a Code of Ethics and Standards of Business Practice. This is important to you because it assures you will receive the highest level of service, honesty and integrity. REALTORS® also ensure their skills and knowledge are fully up-to-date by taking courses and seminars which are offered through the Victoria Real Estate Board.

What a REALTOR® offers you

It is not training alone that makes a REALTOR® so valuable — his or her expertise extends into every aspect of home ownership. REALTORS® know how best to sell or buy a home and have an intimate knowledge of the real estate market. They will gladly clarify any legal terminology or government regulations for you.

For sellers, REALTORS® develop a marketing plan that will likely include listing your property on the Multiple Listing Service® (MLS®). REALTORS® have access to this co-operative marketing system, which ensures the widest possible exposure for your property. REALTORS® may also place other advertising and hold open houses if desired. They can also pre-screen buyers so that only those who are truly interested and qualified view your home.

When it comes to negotiating a price, a REALTOR® can act as a mediator between you and the buyer. This will allow you to remain at “arm’s length” during the often-stressful negotiation process.

Buyers can use their REALTOR®’s access to the MLS® system to draw up a short list of homes that suit their specific needs and budget. Assistance in evaluating financing options and mortgage rates is also yours for the asking.

The REALTOR® Relationship

The relationship between you and your REALTOR® is one that goes beyond a simple business transaction. REALTORS® strive to know exactly what you want in a home and will make every effort to meet your needs.